Data Capture

One of the most valuable aspects of promotions is that concrete data can be collected and analyzed. Every aspect of the promotion handled by CMS is tracked and reported in a format that helps you answer questions and make decisions.

CMS clients can also be confident in knowing that their data has been captured using the latest imaging and data warehousing technologies, and with precise accuracy.

In addition to tracing and reporting, CMS offers specialized data capture. Any bit of information can be captured and reported, including coded data, handwritten forms, receipt data, geographic and chronological details and more. This service can be customized to meet the legal compliance needs of restricted products, to facilitate sweepstakes programs or to assist with consumer database creation campaigns.